Open a store on the high street and your local ‘catchment area’ might extend a few miles. Sell online, and well, the world is your oyster.
If you’re planning on going global with your e-commerce empire though, you’ll need to become au fait with the raft of regulations that come with international trading.
Originating in America, Black Friday has cemented itself as a British shopping staple. In more recent year, eCommerce businesses have gone through the experience twice over the course of a weekend as ‘Cyber Monday’ is embraced (any reason for more deals!).
If you make your money by selling online, you’re faced with a unique set of business challenges - not least the rapidly changing landscape of e-commerce technology.
